AI agents
The agent is the heart of MasterAgent. It decides what to answer, when to suggest a product and when to hand over to a human. One account can host several agents, each attached to a different WhatsApp number.

Create an agent
Under Agents, the New agent button opens a short form: internal name, role, tone and reply language. The agent is saved immediately and can be refined at any time.
- Name: for your own reference only, never shown to the customer.
- Role: sales, support, appointment booking or reception.
- Tone: professional, friendly or direct.
- Language: French, English or automatic detection from the incoming message.
Knowledge base
This is the text the agent reads before every reply: company presentation, address, opening hours, delivery terms, return policy, frequent questions. The more precise it is, the less the agent improvises.
Write short, factual sentences. One line per fact, no heavy formatting: that is what produces the best answers.
Behaviour rules
Rules constrain the agent: what it must never say, when it should suggest a product, when it must alert a human. They are applied to every reply before it is sent.
- Never announce an unauthorised discount.
- Share the payment link as soon as the customer confirms the order.
- Hand over to a human if the customer mentions a dispute or a refund.
Response delay and status
A configurable delay avoids the robotic effect: the agent waits a few seconds before replying, like a person would. The active or paused status lets you switch automation off without deleting the agent or disconnecting the number.
Link an agent to a number
From the agent page or from the WhatsApp section, select the connected WhatsApp account to attach. A number can be driven by only one agent at a time, which prevents duplicate replies.
